In this episode, the team acknowledges the tragic untimely loss of two brilliant black women: academic leaders, Joanne Epps and Arithya Montag. Their lives serve as a poignant reminder of the weight of expectations that not only individuals but also the wider black community.
We transition into the complicated relationship and history of sales and community building functions with the insightful Josh Grose, Head of Growth at Common Room.
Josh shares how community managers can guide prospects through their customer journey and why sales leaders should support and understand how to interact constructively with the community. Then, he tells us how automation can elevate this process.
We end by contemplating strategies for creating stronger bonds between sales and community teams. Discover how data, curiosity, and understanding customer touchpoints can enable significant collaborations. Learn to speak the language of sales, understand the value of tactical content, and realize the importance of onboarding peers to the value of community. This episode promises to change how you see the roles of sales and community in a business setting.
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